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November 1, 2011 It is fitting that we consider our accomplishments with gratitude in the
month of Thanksgiving. Sophrona has continued to grow dynamically in
what has been a troubled time for many. I am thankful to our team,
clients, and business partners for Sophrona’s success on so many levels.
In particular, I am proud of the launch of Sophrona’s Giving Program, a
program aimed at doing good while also inviting patients to use our
portal technologies more frequently.
From its inception, I wanted Sophrona to emulate something I had admired
about Target Corporation while I was working there – a strategy tying a
customer incentive with doing good in the community. Target’s community
giving program encourages consumers to shop by promising that a
percentage of purchases would go to benefit a local school of the
consumer’s choice. This is something I have long desired to incorporate
into Sophrona’s business model.
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Marc-François Bradley
President & CEO
Sophrona Solutions |
